Why I Wrote Not Just Tacos- The Embarrassing Truth

Many people ask me why my first book is Not Just Tacos (a cookbook on Latin American food) and not a book on character…Trust me I am equally shocked,  because I was the worst cook ever! I literally burned everything and food was always either too salty or too plain.

So, why did I write a cookbook first?

It all started when our family traveled around the United States. With our dark hair and dark complexion, we were often asked questions such as “Where are you from?”  To which I replied, “Ecuador.” The next question that followed was, “What part of Mexico is that in?”


I quickly realized many people didn’t know where Ecuador is located and that it’s not part of Mexico.


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I quickly realized, many people didn’t know where Ecuador is located and that it’s not part of Mexico. Evidently, there is a stereotype of Latino or Hispanics in the United States, and I don’t blame the people who believe it! Movies often portray Hispanic actors with an accent, as either rich drug dealers or dirt poor beggars. Despite the fact the media relates Hispanics to drugs or poverty, there is so much more to the Hispanic culture and to Latin America than many people are unaware of. To make matters even more interesting, when you walk down the “Hispanic” aisle in the grocery what you often find is taco ingredients! But the majority of countries in Latin America do not eat tacos! None the less, many people think we always wear sombreros, take swings at pinatas on our Saturday afternoons, and cry during mass (this last one is partially true). To hear the whole story watch the Youtube video below- Not Just Tacos.

Needless to say, I set my goal to be the spokesperson, through food, of the true image of  Latin American culture. Hispanics have beautiful family values; we love to celebrate and cook food with lots of delicious flavors. Latin America has amazing geographic locations that delight the soul of any visitor. With a heritage so rich, I knew non-Hispanics were missing out on the beauty of the people and charisma of the land.


Not Just Tacos has gotten families excited about learning the customs and flavors of Hispanics.


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Not Just Tacos has gotten families excited about learning the customs and flavors of Hispanics RIGHT IN THEIR KITCHEN! This is incredibly important since Hispanics are the largest growing minority in the United States. I want to invite you to be a part of the growing community of people who embrace other cultures, particularly Hispanics. Hey, we don’t bite, lol! On the contrary, if you give us a chance, we will teach you to dance to great rhythms and taste new foods- You’ll love it!

Question: So what do you think? Did you have a stereotype of Hispanics? If so, what is it? Let me know in the comments below…Don’t be embarrassed!

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